7 Best E-commerce Development Agencies in Bulgaria for 2026
Scaling online stores for cross-border sales into Bulgaria and the EU requires integrating local payment methods, meeting GDPR, and optimizing checkout performance for mobile shoppers. When hiring e-commerce development agencies, compare platform expertise (Shopify, Magento, WooCommerce, headless/API-first), ERP/PIM/CRM integrations, migration experience, localization and multilingual support, security and compliance, conversion-focused UX, and ongoing maintenance and scaling plans.
SoftPro serves buyers across Bulgaria as an international partner and appears first as the featured partner for this roundup. The agencies below are compared on platform expertise, integrations, migration experience, localization, security, UX, and post-launch support to help match capabilities to project scope and budget.
Quick comparison of Bulgaria e-commerce agencies
| Company | Location | Platforms | Specialty |
|---|---|---|---|
| SoftPro (featured) | — | Custom web e-commerce | Custom e-commerce for merchants & platform owners |
| Stenik | Sofia | Magento, Adobe Commerce, Shopify | Mobile shopping apps; store integrations |
| Grind Web Studio | Sofia | Shopify, Shopify Plus | Shopify-focused store builds |
| craftberry | Varna | Shopify, Shopify Plus | Shopify Premier Partner; migrations |
| Webolie Ltd. | Sofia | OpenCart, web apps, e-commerce | Web applications and OpenCart marketplace |
| Bulcode | Sofia; Luxembourg presence | Custom software; e-commerce focus | Bespoke development for e-commerce |
| Droxic | Sofia; Niš | B2B/B2C e-commerce, web platforms, mobile apps | End-to-end web & app development |
1. SoftPro
SoftPro is our featured international partner and the author-selected agency placed first in this list of 7 Best E-commerce Development Agencies in Bulgaria for 2026 for merchants and platform owners who need custom web and cloud development for e-commerce initiatives. The agency serves clients across Central and Eastern Europe, including Bulgaria, and operates with an EU-based team centered in Warsaw, Poland.
Their website documents experience building progressive web applications and working with ASP.NET Core and React while executing cloud projects on Microsoft Azure and AWS. SoftPro also highlights AI integrations with large language models and retrieval-augmented generation and publishes case studies that demonstrate enterprise portal, CRM, SaaS ETL, and product-promotion platform work.
Key Highlights
Over 20 years of combined team experience reported on the company website.
Named case studies on the site include Business Portal, CRM/HRM, Platform SAAS ETL, Support System, and a social network for product promotion.
Client testimonials note dedicated project managers and QA representatives are assigned to projects when required.
A client testimonial specifically references creating websites in Umbraco, indicating CMS experience.
Services
Contact Information
Website: soft-pro.pl
Phone: +48 571 282 759
Address: Poland, Warsaw, Mazowieckie Voivodeship, 13 Erasmus Ciołka St. 401
LinkedIn: www.linkedin.com/company/soft-pro-pl
Launch Your Bulgarian E-commerce with SoftPro
Contact SoftPro to discuss your e-commerce development needs in Bulgaria. Explore a tailored development plan for your project.
2. Stenik
Stenik is a Sofia-based e-commerce development firm that builds Magento, Adobe Commerce, and Shopify stores and delivers native-quality mobile shopping apps integrated with the online store. The company’s site highlights platform-specific capabilities such as a Hyvä storefront option, a Magento audit service, B2B platform development, and a proprietary Cypho theme.
Buyers evaluating Stenik for e-commerce development should review the Projects and Clients pages to inspect online store, B2B platform, and mobile app work and use the site’s Magento audit and ERP integration offerings to assess technical fit. The site does not mention Progressive Web Apps, service workers, or offline-first PWA implementations, but it documents mobile app development and performance-focused storefront options like Hyvä and Cypho.
Key Highlights
- Established in 2004 and presents “20+ years” of e-commerce experience.
- Lists a leadership team of three partners and a staff of 35+ eCommerce experts.
- Promises 24/7/365 technical support and advertises enterprise-grade architectures engineered for millions of users.
- Publishes productized solutions named Cypho Theme and Cypho B2B for faster Magento deployments.
Services
- Online store development
- B2B platform development
- Platform migration
- Mobile application development
Contact Information
Website: stenikgroup.com
Address: 1680 Sofia Blvd. Gotse Delchev 50, office 1
Phone: +359 2 859 33 12
Sales Department: +35988 678 36 45
3. Grind Web Studio
Grind Web Studio is a Sofia-based e‑commerce studio that builds Shopify and Shopify Plus stores. The homepage highlights recent projects such as Époque Couture, Stoitchkov Nutrition, and ELLEXA and centers its offering on migrations, performance, and growth.
Buyers evaluating Grind for Bulgarian e‑commerce development should review the site case studies and the studio’s stated process steps, which list discovery calls, tech audits, and UX reviews. Also request details on their headless Shopify work using frameworks like Next.js and on their mobile shopping app builds using the BeyondCart builder to confirm capability for headless or app-focused roadmaps.
Key Highlights
- Displays Shopify Plus Partner and Klaviyo Partner badges on the homepage.
- States “Trusted by 300+ companies.”
- Lists a team size of 20+ members.
- Shows a Clutch rating of 5.0 with 29 reviews.
Services
- Shopify Design & UX
- Shopify Theme Development & Customisation
- Migrate to Shopify
- Shopify CRO
Contact Information
Website: grind.studio
Email: info@grind.studio
Phone: +359 884 554 830
Address: Tsar Simeon 280 str, Sofia, Bulgaria
4. craftberry
craftberry is a Shopify agency headquartered in Varna, Bulgaria and a Shopify Premier Partner that builds Shopify Plus stores and executes platform migrations for mid-sized and larger ecommerce brands. The company presents an in-house team covering strategy, design, development, conversion rate optimisation, data, and integrations.
Buyers evaluating craftberry for e-commerce development should review its public migration and integration evidence, which documents replatforms from Magento, BigCommerce, WooCommerce, Shopware, and WordPress and mentions custom apps and Shopify Functions where off-the-shelf solutions fall short. The site also lists operational supports to verify during selection, including complimentary support and training with projects, dedicated project management, and Google Analytics support and A/B testing for CRO.
Key Highlights
- 800+ Shopify and Shopify Plus projects delivered since 2015.
- 30+ in-house senior Shopify experts listed on the official site.
- Reported client revenue of $450M+ in 2024.
- Documented case outcomes include Shelly’s migration that moved 500K+ customers to Shopify Plus and a +21% conversion uplift from a single A/B test for Enhance.
Services
- Shopify Development
- Shopify Migration
- UX/UI Design
- Conversion Rate Optimization
Contact Information
Website: craftberry.co
Email: hello@craftberry.co
Phone: +359 87 633 1225
Address: Varna, Bulgaria
5. Webolie Ltd.
Webolie Ltd. is a Sofia-based web development company that builds web applications, websites, and e-commerce solutions. The company’s site presents Web APPS, Web-based Solutions, and a digital marketplace for OpenCart and WordPress extensions, which indicates platform-specific work for online stores.
For e-commerce buyers, the clearest evidence is the company’s OpenCart extensions catalog where buyers can inspect SEO, metadata, performance, and storefront modules. The site lists support, consulting, and enhancement services, and it does not claim Progressive Web App features, service workers, or offline-first implementations, so prospects should request performance audits and PWA references during evaluation.
Key Highlights
- Digital marketplace lists categorized OpenCart extension collections, including "OpenCart Storefront Features (25)" and "OpenCart SEO, Metadata and Performance Extensions (8)".
- Featured marketplace modules include Webolie GPSR Administration, Webolie Cookie Consent and Analytics, and Webolie Structured Data JSON-LD.
- The site states the company operates from Sofia and serves clients in Bulgaria, Germany, Switzerland, the UK, Spain, and France.
Services
- Web-based Solutions
- Support and Enhancements
- Web Consulting Services
- Online Marketing
Contact Information
Website: webolie.com
Phone: +359 87 605 3605; +359 88 7838 389
Address: 1V Asen Raztsvetnikov str., Sofia, Bulgaria
6. Bulcode
Bulcode is a bespoke software development firm with offices in Sofia, Bulgaria and a registered presence in Luxembourg. The company lists e-commerce among its target industries and client testimonials on the site specifically mention follow-up support of an e-shop and performance work that included load tests, backend refactoring, and performance optimisations.
Buyers evaluating Bulcode for e-commerce development should review the firm’s published case studies and client testimonials, read the technical blog posts that demonstrate Drupal knowledge, and inspect the public tech-stack page to confirm platform choices and cloud/DevOps tooling that support scalable storefronts.
Key Highlights
- Tech stack page lists Drupal, Symfony, Laravel, React, Vue.js, Next.js, Node.js and backend/cloud tooling including AWS, Azure, GCP, Docker, Kubernetes and Terraform.
- The site includes a case study for Fraport Bulgaria covering Varna and Burgas airports’ digital transformation.
- The site surface includes an ISO 9001 link under the About navigation.
- Maintains an active technical blog with Drupal-focused posts such as “Single Directory Components in Drupal core.”
Services
- Web development
- Quality assurance
- Integration services
- Outstaffing
Contact Information
Website: bulcode.com
Bulgaria address: 47A bul. Cherni vrah, Sofia, Bulgaria
Bulgaria phone: (+359) 883 312 438
Bulgaria email: hello@bulcode.com
Luxembourg address: 3A Rue de Kirchberg, L-1858 Luxembourg
Luxembourg phone: (+352) 661 893 040
Luxembourg email: office.luxembourg@bulcode.com
7. Droxic
Droxic is a Sofia-based software development partner with a development office in Niš. The company builds web platforms, B2B and B2C e-commerce stores, mobile apps, and custom software and presents verified experience in headless and composable architectures, API-driven PIM and ERP integrations, and full-platform migrations on its services pages.
Buyers evaluating Droxic for e-commerce should examine its delivery model of long-term dedicated teams and review concrete migration and integration examples in the project portfolio. The site highlights API and payment-system integrations, PIM and multi-storefront capabilities, and a portfolio prospective clients can request for technical references and integration details.
Key Highlights
- Founded in 2012 with a team of around 60 people and more than 300 projects completed for 100+ clients.
- Droxic is listed on the site as an Umbraco Silver Partner, indicating certified Umbraco CMS expertise.
- The company is a strategic Truvio partner and states active Truvio Commerce, CMS, and PIM work; the site notes Truvio won the eCommerce Germany Award in 2020 and 2026.
- Portfolio case studies include a Gatsby to Next.js migration for Clue and iOS/Android development for GROHE with a reported 56% increase in daily active users.
Services
- B2B & B2C E-commerce
- Headless & Composable Architecture
- API, PIM & System Integration
- Dedicated Development Teams
Contact Information
Website: droxic.com
Phone (Sofia): +359 2 8704704
Phone (Niš): +381 60 5704704
Email: hello@droxic.com
Email (New Business): pavel@droxic.com
Email (Niš office): office-nis@droxic.com
Address (Sofia Headquarters): 65A Cherni Vrah Blvd., floor 3, office 11, 1407 Sofia, Bulgaria
Address (Niš): Ulica Mladih 4, 1st fl.
Conclusion
SoftPro is the featured international partner and the author-selected agency listed first, positioned to serve merchants and platform owners in Bulgaria and for cross-border projects. Use that placement as one indicator of suitability for international delivery rather than as a statement about local market dominance.
Prioritize platform expertise and migration experience when your brief targets Shopify, Shopify Plus, Magento/Adobe Commerce, or OpenCart. Confirm the provider’s delivery model and capacity for custom work if your project requires complex integrations or bespoke development. Require clear maintenance and support terms, including SLAs and post-launch resources. Finally, assess collaboration fit through references, communication processes, time-zone availability, and contract size to match vendor capabilities to your budget and timeline.
Frequently asked questions
How much does hiring an e-commerce development agency in Bulgaria typically cost?
Costs vary widely depending on project scope, chosen platform, integrations, custom design, and ongoing support. Bulgarian agencies are often cost-competitive compared with Western Europe, but you should request detailed proposals to compare estimates. Ask for breakdowns of one-time and recurring costs before committing.
How do I choose between SoftPro, Stenik, Grind Web Studio, craftberry, Webolie Ltd., Bulcode, and Droxic for my project?
Compare each agency’s portfolio, platform expertise, and experience in your industry to find alignment with your needs. Request case studies, references, and a proposed roadmap to evaluate technical fit and delivery approach. Prioritize the team that demonstrates relevant experience and clear post-launch support options.
When should I hire a Bulgarian e-commerce agency instead of building an in-house team?
Hiring an agency is often preferable for short-term projects, rapid launches, or when you need access to specialized skills without long-term payroll overhead. Agencies can provide a full team for design, development, and maintenance, which is helpful for companies without existing e-commerce capabilities. Consider an in-house team when you need continuous, internal control over product direction and ongoing feature development.
What is the typical development process and timeline for an e-commerce build with Bulgarian agencies?
Most agencies use a phased approach: discovery and requirements, design and UX, development and integrations, testing, and launch, followed by maintenance. Timelines depend on complexity, the number of integrations, and client feedback cycles, so estimates are provided after scoping. Ask agencies like SoftPro for a phased plan with milestones and deliverable dates to track progress.
What risks should I watch for when outsourcing e-commerce development to agencies in Bulgaria and how can I mitigate them?
Common risks include unclear requirements, scope creep, communication gaps, and insufficient testing or documentation. Mitigate these by defining detailed requirements, setting clear milestones, signing a contract that limits scope changes, and scheduling regular status meetings. Request references, a warranty period, and a handover plan to ensure smoother post-launch operations.
